http://solutionsexplorer.org/hidden-promises-hidden-blessings-book-3.php But Kantar's data shows that Apple is also doing extremely well in terms of broader market share. IPhone devices made up It is, as Kantar chief of research Carolina Milanesi notes, "the slimmest 0. But even accounting for margin of error, it underscores Apple's win: Data from Kantar a year ago pegged Apple's sales at The holiday season has always been the best season for Apple and Q4 continued the trend for Apple with iOS gaining market share in all major geographic regions, with the release of the new iPhones 6s and 6s Plus.
Amidst all, the QoQ growth figures lurks a much more dismal tale. We will look into what those numbers mean for Apple a while later, first a look at how the 4th Quarter stacked up in terms of the 3rd one for Despite all of this, we find that Apple has lost its market share over the period of the year. In the US, it has fallen by 8. This is a worrying red sign for Apple in general, as they depend solely on iOS sales for their revenues and their inability to expand their market has been punished heavily by investors following their recent quarterly announcement.
While the numbers may lend more strength to the predictions, they do not bring out any new trends for the industry.
In fact, there are quite a few interesting observations that the numbers have brought to the fore. We outline them briefly below:. We have listed them down below in bite-sized points. And while iOS and Android continue their epic struggle among themselves, there seems to be very little space for a third competitor to make its presence felt. So, where does it leave the entire smartphone industry in terms of growth potential and where are the areas for app developers as well as hardware manufacturers to focus on? And the takeaway from this report is summarized beautifully, in the quote above.
As we head forward into a future of interconnected devices, companies must innovate in new ways to differentiate themselves from their competitors. Android and iOS have laid the groundwork for the smartphone revolution and while we keep an eye on their epic saga, we eagerly await for newer technologies in that are built on top of these two platforms! Sign in. Log into your account.
Password recovery. Wednesday, February 20, Everything We Know AirPower: For the first time since , sales of Apple's iPhone overtook sales of Android devices by a slight margin during the October to December period in the United States, according to the latest figures from Kantar Worldpanel via TechCrunch. Apple's iPhone took a With a range of devices available at different price points in both contract and pre-pay Apple was able to take advantage of a weaker Android offering at the premium end of the market.
Kantar also notes that the iPhone 6 was the best selling smartphone in the United States, and that the iPhone's market share rose 6.
By comparison, Android's share declined 3. In China, Apple grew 2.
During the company's earnings call last week, Apple CEO Tim Cook said that the launch of the iPhone 6 and 6 Plus brought more Android switchers and new customers than prior models. The iPhone 6 and 6 Plus sold a record Top Rated Comments View all. Pretty surprising As long as Apple and Android are about equal in sales I think I'll be happy. I don't want to see Apple fail but I also don't want to see android get crushed.
I don't want to bring up the competition thing And Steve Jobs said that 3. I see no evidence that he was wrong. That there is a strong market for stupid-big screens is not evidence that such screens are better than 3. It's almost as if people were just waiting to buy the bigger iPhones Apple said they didn't want. You do realize that was in context of the time right? Pre retina was much lower res. Crazy, huh.
Rob Price. Further Studies Get a deeper insight into your topic. Be respectful, keep it civil and stay on topic. What are online shoppers' payment preferences around the world? Strategy Analytics also noted that Microsoft's Windows Phone platform was able to nab 3 percent of the worldwide smartphone market. Chart type.
Looks like a cheap phone wasn't the answer, after all. Well it looks like to me that Apple was able to retain current customers and attracts new ones based on a few factors - one of the biggest being the larger screen. For many enough - this was a reason to jump to an Android device.
Android dwarfed its second-place competitor, Apple's iOS, which profits largely on phenomenal sales of its new iPhone 6 and iPhone 6 Plus. Now, IDC predicts that in Android will claim % of users and only % will be on Apple's iOS system. Mobile app revenue is growing.
And for those on the fence as to which to buy, made the "battle ground" more even. Do you wake up angry?: